NORIYA, W.; SRICHAISAWAT, P.; SAMAHITO, C.; CHAIRATCH, P.; SRIBURI, S. ENHANCING READINESS TO CREATE VALUE IN THE SPORTS INDUSTRY THROUGH INTELLECTUAL PROPERTY. Academic Journal of Thailand National Sports University, Chonburi, Thailand, v. 16, n. 3, p. 111–122, 2024. Disponível em: https://he02.tci-thaijo.org/index.php/TNSUJournal/article/view/270034. Acesso em: 20 sep. 2026.