Kaewta, Kaweerach, Issadee Kutintara, and Somchai Prasertsiripan. “FACTORS INFLUENCING THE INTENTION TO WATCH MIXED MARTIAL ART COMPETITION BROADCASTING IN THAILAND”. Academic Journal of Thailand National Sports University 13, no. 2 (April 30, 2021): 34–44. accessed September 18, 2026. https://he02.tci-thaijo.org/index.php/TNSUJournal/article/view/250536.