Journal of Sports Science and Health https://he02.tci-thaijo.org/index.php/spsc_journal <p>The Journal of Sports Science and Health publishes original research investigation, review articles, and current topics on human science that deals with sports science, exercise physiology, biomechanics, sports psychology, sport coaching and training, sport management, health promotion, recreation and tourism management, and other interdiscipilinary that pertains to sports science and health topics.</p> Faculty of Sports Science, Chulalongkorn University en-US Journal of Sports Science and Health 1513-7430 PATHWAY TO ELITE ATHLETES: GIFTEDNESS AND TALENT IDENTIFICATION https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/266422 <p>The multifaceted process of developing high-level athletes, emphasizing the synergy between physical and mental commitment, and the necessity of long-term strategic planning. To maximize the potential of athletes for successful outcomes, In the pursuit of cultivating the utmost potential in athletes for achieving success, a comprehensive approach is essential. Merely focusing on skill or technique development is inadequate. Athletes require engagement in an appropriate and high-quality training regimen. Sports training represents an ongoing, systematically structured process with well-defined goals. This process allows for continuous monitoring and evaluation, essential for nurturing athletes towards reaching their peak potential in a structured and orderly manner. However, central to an athlete's progression is structured training, yet it's important to acknowledge the of genetic factors in determining athletic prowess. Intrinsic physical characteristics, crucial in sports requiring specific traits like height, strength, or endurance, are explored. The process of identifying and nurturing athletes with innate talents is scrutinized, with a focus on their systematic integration into training regimes, thereby enhancing their long-term development. The advantages of early recruitment of athletes displaying exceptional potential, allowing extended periods for comprehensive skill development, crucial for achieving success at elite levels. Furthermore, advocates for age-specific and sport-specific development strategies, asserting that possessing attributes aligned with one's sport is a fundamental precursor to elite performance. Consequently, offering insights into the strategies employed by coaches and sports organizations in their quest to discover and cultivate individuals who possess the potential to emerge as elite athletes on a global platform.</p> Chanawat Sanpasitt Atcharat Yongtawee Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 1 15 EFFECTS OF USING THE PETANQUE SHOOTING SKILLS TRAINING PROGRAM FOR PETANQUE ATHLETES, THAILAND NATIONAI SPORTS UNIVERSITY, TRANG CAMPUS https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/266717 <p><strong><em>Purpose</em><br /></strong>(1) To develop the training program for petanque shooting skills for petanque athletes. (2) To compare before and after experiment effects of petanque shooting skills for petanque athletes. (3) To evaluate the satisfaction of petanque athletes with the use of the petanque shooting skills training program.</p> <p><strong><em>Methods</em><br /></strong> The target group was 10 petanque athletes from the National Sports University, Trang Campus. The research Instruments were specifically selected, including (1) an 8-week petanque shooting skill training program (2) a pre- and post-petanque shooting skills training test. (3) Petanque athletes' satisfaction form on petanque shooting skills training program. Data analysis (1) Quantitative data analyzed by average, standard deviation and t-test (Paired Samples T Test) (2) Qualitative data were analyzed by content analysis and the information was presented in textual data.</p> <p><strong><em>Results</em><br /></strong>(1) the training program for petanque shooting skills of petanque athletes was appropriate and could be used to develop the athletes' petanque shooting skills very well. (2) The results of pre- and post-training test of the 8-week experiment were statistically significantly different at the .05 level. (3) Petanque athletes' overall satisfaction with the petanque shooting skills training program was at the highest level.</p> <p><strong><em>Conclusion</em><br /></strong>As a result of using the petanque shooting skill training program, athletes were able to practice and develop their skills in shooting petanque with greater accuracy and petanque athletes were satisfied with the petanque shooting skills training program.</p> Natassawan Thongtang Prasarn Thonguea Arun Tahsen Patcharapan Thoaram Kasama Sukkul Wachirawich Sittichai Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 26 38 EFFECTS OF ACTIVE RECOVERY COMBINED WITH SPORT MASSAGE ON LACTATE REMOVAL AND SWIMMING PERFORMANCE IN THAI NATIONAL SWIMMER https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/267467 <p><strong><em>Purpose</em><br /></strong> To investigate the effects of active recovery combined with sport massage on lactate removal and swimming performance in Thai national swimmer.<br /><br /><strong><em>Methods</em><br /></strong>Fifteen male Thai national swimmer, aged range between 18-24 years, were recruited. All of participants were in to 3 of tests (Active recovery, Sport massage recovery and Active recovery combine with sport massage) tasks separated by 1 week. The measurements of general physical characteristics, heart rate blood lactate concentration, stoke rate in a minute and performance time of 100 m. front crawl. The variables were analyzed using Paired-simple t-test and One-way ANOVA measure by Bonferroni. A significance level of 0.05 was considered the statistical significance.<br /><strong><br /></strong><strong><em>Results</em><br /></strong>The mean values of blood lactate concentration and swimming performance in Active recovery combine with sport massage was higher than Active recovery and Sport massage recovery (p&lt;.05).<br /><br /><strong><em>Conclusion</em><br /></strong>The Active recovery combine with sport massage treatment had positive effects on lactate removal and swimming performance in swimmer after exercise and competition.</p> Peerapart Chaanchumrat Kanang Srihirun Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 39 54 EFFECT OF COMPLEX TRAINING ON THE LEG POWER AND SPEED OF MEN’S FUTSAL https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/266984 <p><em><strong>Purpose</strong></em><br />This research was to study and compare the effects of a Complex Training program on leg muscle power and speed in male futsal athletes.<br /><br /><em><strong>Methods</strong></em><br />The sample comprised 20 futsal athletes from Rajamangala University of Technology Krungthep. The methodology involved having the participants created by the researcher undergo an 8-week Complex Training program. The Standing Board Jump test was utilized to assess leg muscle strength, while the Speed Test 60 m was employed in the 4th and 8th weeks of training to measure speed prior to training. The gathered data were subjected to analysis. Means and standard deviations were calculated using One-way Repeated ANOVA. Pairwise Comparison of Mean Leg Muscle Strength and Speed of Male Futsal Athletes Using LSD Method. The statistical significance level was at the .05 level.<br /><br /><em><strong>Results</strong></em><br />The research findings demonstrated that following the Complex Training program, during both the 4th and 8th weeks, the futsal athletes at Rajamangala University of Technology Krungthep exhibited leg muscle strength (4th Week=2.20±0.17,8th Week=2.25±0.24, p&lt;0.05) and speed (4th Week=6.76±0.14, 8th Week=6.75±0.13, p&lt;0.05) compared to their pre-training levels. These improvements were statistically significant at the .05 level.<br /><br /><strong><em>Conclusion</em></strong><br />Complex Training can help develop leg muscle strength and speed, making futsal athletes more effective in competition.</p> Sophon Sarkukaew Suprem Nonthawong Panitta Ruengpanyawut Prajak Ainto Chankit Kumpuang Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 55 66 THE EFFECT OF ACCENTUATED ECCENTRIC LOADING TRAINING ON LEG MUSCULAR PERFORMANCE IN YOUTH SPRINTERS https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/268117 <p><em><strong>Purpose<br /></strong></em>The purpose of this study was to compare effects of accentuated eccentric loading (AEL) on leg muscular performance in youth short sprint athletes.<br /><br /><em><strong>Method</strong></em><br />Twenty female sprinters, age between 16 and 18 years old, from Angthong Sport School participated in this study. Before the experiment, all subjects underwent a resistance training program at a load of 60% 1 RM, twice a week for two weeks for familiarization. Thereafter, the participants were randomly assigned into 2 groups matched by 1RM relative back squat strength. The first experimental group (n=10), (AEL), performed an accentuated eccentric loading program consisted of 6 repetitions at a load of eccentric/concentric was 105/85 % 1RM with 3 sets in first and second week, 4 sets in third and fourth week and 5 sets in fifth and sixth week. The second was control group (n=10), (CON), performed practice according to the normal program. AEL group continued to train twice a week for a total of 6 weeks. Peak power, peak ground reaction force, peak velocity, relative strength, and 10,20,30 and 40-meters sprint time were measured before and after 6 weeks of training. Data were expressed as means±S.D. and were analyzed using independent sample t-test and paired sample t-test. The statistically significant was set at p-value &lt; 0.05.<br /><br /><em><strong>Results</strong></em><br />The results demonstrated that after 6 weeks of training, the AEL presented significant increases in peak power, peak ground reaction force, peak velocity, relative strength, and decreases 10, 20, 30 and 40-meters sprint time (p&lt;.05), while The CON showed improvements in relative strength and decreases 10, 20, 30 and 40-meters sprint time. Interestingly, The AEL revealed greater improvement in relative strength and 10 meters sprint time compared to The CON group.<br /><br /><em><strong>Conclusion</strong></em><br />Our results demonstrated that accentuated eccentric loading have favorable effects on peak power, peak ground reaction force, peak velocity, relative strength, and 10, 20, 30 and 40-meters sprint time therefore be used as an adjunctive exercise program for improving leg muscular performance in youth t sprinters.</p> Khanchit Mulasiwa Sumran Sreesung Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 67 82 EFFECTS OF BARRE EXERCISE TRAINING ON LOWER LIMBS AND CORE MUSCLE ENDURANCE AND STRENGTH IN SEDENTARY FEMALE OFFICE WORKERS https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/266324 <p><em><strong>Purpose</strong></em><br />This study aimed to determine the effects of Barre Exercise training on lower limbs and core muscle endurance and strength in sedentary female office workers.<br /><br /><strong><em>Methods</em></strong><br />Participants were thirty sedentary female office workers from Toyota limited company aged 30-45 years were randomized into 2 groups: control group (CON; n=15), keeping normal daily activities, and Barre Exercise group (BEG n=15), receiving Barre Exercise training three times a week for 8 weeks. Parameters for lower limbs and core muscle endurance and strength were collected at baseline and at the end of 8 weeks. Then, all variables were analyzed with independent t-test and paired t-test with a significant level at p less than 0.05.</p> <p><em><strong>Results</strong></em><br />After 8 weeks, BEG group had significantly increased in lower limbs and core muscle endurance and strength compared to CON group (p&lt;.05).<br /><br /><em><strong>Conclusion</strong></em><br />In conclusion, the present findings from our study demonstrated that 8 weeks of Barre Exercise Training Group improved lower limbs and core muscle endurance and strength in sedentary female office workers.</p> Arpa Parhonlakan Kunanya Masodsai Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 83 94 FARINELLI'S BREATHING EXERCISE: A POTENTIAL NON-PHARMACOLOGICAL APPROACH FOR IMPROVING PULMONARY FUNCTION IN PATIENTS WITH CHRONIC OBSTRUCTIVE PULMONARY DISEASE https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/267182 <p><em><strong>Purpose</strong></em> <br />The purpose of study was to investigate the effect of Farinelli’s breathing exercise on pulmonary function in patients with Chronic Obstructive Pulmonary Disease (COPD).<br /><br /><em><strong>Methods</strong></em><br />Twelve patients with Chronic Obstructive Pulmonary Disease aged 51-80 years old who visited at the outpatient examination room, Phramongkutklao Hospital divided into 2 groups; Farinelli’s breathing group (FB; n=6) and diaphragmatic breathing group (DB; n=6). Participants in each group were administered to complete breathing exercise 5 times per week for 8 weeks. Physiological data and pulmonary function variables were analyzed during Pre- and Post-test. The dependent variables between pre-test and post-test were analyzed by a paired t-test. Independent t-test was used to compare the variables between groups. Differences were considered to be significant at p&lt;.05.<br /><br /><em><strong>Results</strong></em><br />The results indicated that after 8-week, there were no significant difference in physiological data such as body weight, resting heart rate, systolic blood pressure, diastolic blood pressure, body mass index, percent of body fat mass and percent of oxygen saturation when compared with pre-test and between group. In addition, the FB group increased forced expiratory volume in 1 second (FEV1), maximum voluntary ventilation (MVV), vital capacity (VC), and inspiratory capacity (IC) compared to pre-test (p&lt;.05) while the DB group increased IC compared to pre-test (p&lt;.05). There was no significant difference in pulmonary function between group.<br /><br /><em><strong>Conclusion</strong></em><br />The present findings demonstrated that 8 weeks of Farinelli’s breathing exercise could improve pulmonary function similarly to diaphragmatic breathing exercise in patients with Chronic Obstructive Pulmonary Disease.</p> Supawit Ittinirundorn Naiyana Wongsaita Dujrath Somboonviboon Wannaporn Tongtako Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 95 110 CREATING OPTIMAL EQUESTRIAN TRANSPORTATION STRATEGY BY BALANCING BETWEEN HORSE WELFARES AND COSTS https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/258018 <p><em><strong>Purpose</strong></em><br />This paper developed a mathematical model to select the most appropriate mode of equestrian horse transportation which balanced between costs of transportation and horse welfare.</p> <p><strong><em>Methods</em><br /></strong>The study was divided into two stages. The first stage compared the stress level of transported horses using cortisol as well as heart rate, while the second stage developed a mathematical model that balanced between horse health and transportation cost. Six horses were recruited into this study. They were transported by different types of vehicles, i.e., air conditioning/non air conditioning and with/without space trucks and a trailer with/without space. The horses were transported for 5 hours with about 250 kilometers. Horses were transported once a week for three weeks. The cortisol level and heart rate were collected.<br /><br /><strong><em>Results</em><br /></strong> The results showed that different mode of transportation resulted in different stressfulness in horses. A mathematical model was constructed to minimize transportation costs as well as penalty costs of poor horse welfare. The decision variables included the type of transportation vehicle and the number of horses transported into the transportation vehicle.<br /><br /><strong><em>Conclusion</em><br /></strong> The model was easily implemented and well received by horse owners to select the most appropriate mode of transportation for their horses.</p> Siengsaw Lertratanachai Metha Chanda Chaipat Lawsirirat Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 111 123 THE INFLUENCE OF BRAND EQUITY ON CONSUMERS’ PURCHASE INTENTION OF SPORT SHIRTS IN BURIRAM UNITED FOOTBALL CLUB https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/263446 <p><strong><em>Purpose</em><br /></strong> The purpose of this research was to examine the influence of brand equity (brand awareness, perceived quality, brand association, and brand loyalty) on consumers’ purchase intention of sport shirts in Buriram United football club.</p> <p><em><strong>Method</strong></em> <br />This study was quantitative research by using online survey questionnaire to ask men and women aged range 18-65 years of 400 respondents who buy sport shirts of Buriram United football club (home shirt, away shirt, and third-party shirt). To measure the constructs, we modified 24-item survey questionnaire from previously developed scales. Our study conducted multiple regression by using SPSS 24.0.</p> <p><em><strong>Results</strong></em> <br />The results revealed that there were significantly influences of brand equity (β=0.492), brand awareness (β=0.459), perceived quality (β=0.464), brand association (β=0.758) and brand loyalty (β=0.832) on consumers’ purchase intention of sport shirts in Buriram United football club.</p> <p><em><strong>Conclusion</strong></em> <br />Brand equity, brand awareness, perceived quality, brand association, and brand loyalty have the influences on consumers’ purchase intention of sport shirts in Buriram United football club. Our findings appear to be advantage for managers to perform marketing strategies and to increase their revenues and profits.</p> Kanoknan Suchao-in Pattaravit Issaraarnatiphong Traiwit Sakulritthising Padipat Wangchomklang Jirawat Saipa Wuthichai Nualloi Ronnakrit Mitkeaw Suriya Sapcharoen Parntanthai Phedhaipanakit Abdulkordiri Hamid Nattachai Tanapobtuntana Kittichai Sukklai Sakdinon Wutthisak Pitchakorn Rakkhapan Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 124 142 PRODUCT ELEMENTS AND DIGITAL MARKETING TOOLS THAT AFFECT THE THAI CONSUMERS’ DECISION TO PURCHASE FOOTBALL BOOTS https://he02.tci-thaijo.org/index.php/spsc_journal/article/view/267229 <p><em><strong>Purpose</strong></em><br />The purpose of this study is to study the elements of football boot products and digital marketing tools that affect the Thai consumers’ decision to purchase football boots.<br /><br /><em><strong>Methods</strong></em><br />The Samples used in this study were 400 Thai people who have experience in purchasing football boot at least once. Questionnaires in Google Form were used as a main method to collect data in this research with IOC of 0.9 and coefficient alpha equal of 0.84. Questionnaires Google Form were collected from 5 Facebook including (1) Genuine studs, hard to find, cheap price (2) Rare football boots-genuine-cheap price, huy-sell (3) Mizuno Nike Adidas Thailand (4) Adidas Football TH (5) Nike Football TH II. This study also applied statistical data analyses with the determination of patterns in data such as the frequency, percentage, mean and standard deviation. This research also undertook Multiple Linear Regression with statistical significance at 0.05 to test the hypothesis of this research.<br /><br /><em><strong>Results</strong></em><br />Hypothesis testing showed that core product, generic product, expected product, augmented product, potential product, search engine marketing, online PR, online partnerships, display advertising and social media marketing have affected on the decision to consumer football boots with statistical significance at 0.05. On the other hand email marketing have not affected on the decision to consumer football boots.<br /><br /><strong>Conclusion</strong><br />Core product, generic product, expected product, augmented product, potential product, search engine marketing, online PR, online partnerships, display advertising and social media marketing have affected on the decision to consumer football boots.</p> Noppakrit Thanapornpatthanarak Gulapish Pookaiyaudom Copyright (c) 2024 Journal of Sports Science and Health http://creativecommons.org/licenses/by-nc-nd/4.0 2024-04-29 2024-04-29 25 1 143 159