Evaluation of Performance and Development of Driven Guidelines for The Implementation of consumer protection in health products of Health Promotion Hospitals, Suphanburi Provincial Administration Organization

Abstract

This study aimed to assess readiness, identify key factors, and develop strategies to enhance consumer protection in health products at Health Promoting Hospitals (HPHs) under Suphanburi Provincial Administrative Organization. A mixed-methods design was applied. Quantitative data were collected via questionnaires from 174 HPH directors and analyzed using descriptive statistics. Qualitative data were obtained through focus group discussions with 30 purposively selected participants and analyzed through content and thematic analysis, and validity ensured via triangulation technique. The findings informed the development of the " The Tree of Health Product Consumer Protection " framework.

Results indicated that Health Promoting Hospitals operational performance and staff knowledge were moderate, while readiness and positive attitudes were high. Key factors influencing performance included strong leadership, staff willingness to learn, technical expertise, active community health volunteer networks, and flexible task delegation.

Recommended strategies to improve efficiency included online training programs, a provincial-level reporting and monitoring system, a mentoring system with SOPs and a knowledge repository (FDA-KM App), proactive community surveillance, and a community-based health product alert system. These strategies provide practical guidance for strengthening local consumer protection in health products.