Crisis and emergency risk communication
Keywords:
emergency risk communication, disasterAbstract
Communication regarding disaster risk and messages during a disaster is a vital process for success in disaster management. The message designer has to understand how people receive and interpret the message. This comprehension would make the designer produce an understandable message that will affect the action against disaster. Emergency Risk Communication can be used before, during, and after a disaster to make recommendations on how to prepare for, respond to, and recover from disaster. Currently, the methods for communication are various, such as radio, television (TV), and social media, which would be selected and controlled for the full benefit of the situation. Social media is now widely used, convenient, practical, and serves as a boarding connection. However, rumor is one of the disadvantages, which may result in confusion and a chaotic situation in disaster. Besides, multiple methods of communication are needed during disaster because of the different capacities for accessing the message depending on the culture and popularity of each recipient group. For example, while teenagers would prefer social media, older people may be prefer radio and TV. In addition, the local language message would make the message simpler to understandable.
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บทความที่ได้รับตีพิมพ์ในวารสารเวชศาสตร์ฉุกเฉินแห่งประเทศไทย ถือเป็นเป็นลิขสิทธิ์ของ วิทยาลัยแพทย์เวชศาสตร์ฉุกเฉินแห่งประเทศไทย
กรณีที่บทความได้รับการตีพิมพ์ในวารสารเวชศาสตร์ฉุกเฉินแห่งประเทศไทยแล้ว จะตีพิมพ์ในรูปแบบอิเล็กทรอนิกส์ ไม่มีสำเนาการพิมพ์ภายหลังหนังสือเผยแพร่เรียบร้อยแล้ว ผู้นิพนธ์ไม่สามารถนำบทความดังกล่าวไปนำเสนอหรือตีพิมพ์ในรูปแบบใดๆ ที่อื่นได้ หากมิได้รับคำอนุญาตจากวารสารเวชศาสตร์ฉุกเฉินแห่งประเทศไทย
