INFLUENCING MANAGEMENT MODEL TOWARD THE EXCELLENCE OF SPORTS AUTHORITY OF THAILAND
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Abstract
The objectives of this research were 1) to study the managerial factors influencing the excellent organization of the Sports Authority of Thailand : SAT 2) to examine the confirmatory factor analysis of the managerial system toward organizational excellence of SAT, 3) to investigate the importance and congruence of Structure Equation Model of the influencing management model of organization excellence of SAT, and 4) to examine direct, indirect and total effect sizes of the impacts on the SAT excellence. Purposive random sampling was used as a tool to collect the data in a total of 1,200. The samples were from the two categories of administrative staff and operational officers of SAT as a group of service providers and athletes, coaches, and people as service users of SAT. Research instrument was questionnaires related to the nine managerial factors influencing organizational excellence with 90 questions. The questionnaire was validated by three experts with the congruence and validity value at 0.97, and examined for reliability value with Cronbach’s Alpha reliability at 0.98.
Structural Equation Modeling of M - plus software program was used as the statistical tool to analyze confirmatory factor analysis and structural equation model for this research and its results shown as follows : 1) the nine factors were found to have influence to the organization excellence causal relationship with each other in the model, 2) the confirmatory factor analysis of the equation modeling were found suitable with the values of factor loading of all nine factors, 3) The structural equation model of the managerial factors influencing an excellent organization of SAT was found to have fit well, 4) The six factors on trust had the high total effects on organization excellence of SAT.
The research findings indicate that there is a critical need for leadership development in the areas of visioning leadership behaviors and utilizing soft power through persuasion and support. Furthermore, the primary drivers of organizational excellence are personnel enhancement and motivation, which raise job satisfaction among those who provide services to clients.
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