Proportion and Associated Factors of Risk for Social Media Addiction in undergraduate students, Khon Kaen University

Authors

  • Warissara Ruengtawee Department of Community Medicine, Khon Kaen University
  • Pat Nonjui Department of Community Medicine, Khon Kaen University

Keywords:

social media, social media addiction, online

Abstract

The use of social media is a popular leisure activity; however, its inappropriate use leads to social media addiction and affects the sleep and academic performance of college students. The study about social media addiction in Thailand was limited. Thus, this research aimed to examine the proportion of and associated factors of risk for social media addiction in undergraduate students, Khon Kaen University.

The cross-sectional analytic study was conducted with 142 undergraduate students between July to September 2021. The online self-administered questionnaire via Google form, consisting of personal history, social media use history, attitude, and Social Media Addiction Screening Scale
(S-MASS), was used.

          Most of the participants were at moderate risk of social media addiction (47.9%) followed by high risk (45.8%). The factor associated with social media addiction include relieve boredom
(OR = 3.636, 95%CI = 1.452-9.107, p-value = 0.006) and the attitudes towards being accepted and pleased in society (OR = 12.385, 95%CI = 2.395-64.037, p-value = 0.003). For treatment and prevention of social media addiction, boredom, and attitudes of being accepted from society need to be explored.

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References

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Published

2022-05-03

How to Cite

Ruengtawee, W., & Nonjui, P. (2022). Proportion and Associated Factors of Risk for Social Media Addiction in undergraduate students, Khon Kaen University. Research and Development Health System Journal, 15(1), 28–42. retrieved from https://he02.tci-thaijo.org/index.php/RDHSJ/article/view/254685

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Section

Research Article