THE ANIMATION MEDIA DEVELOPMENT TO PROMOTE LANGUAGE DEVELOPMENT AMONG EARLY CHILDHOOD FOR PARENTS

Abstract

Language development was found to be one of the problem in which Thai early childhood have the most problems. The researcher therefore wants to develop animated media that is effective in promoting language development in early childhood for parents by quasi-experimental research using One Group Pretest - Posttest Design. This analysis using descriptive statistics, Paired t-test statistics and Spearman Rank Correlation Coefficient statistics. Compare knowledge scores, Assess satisfaction and utilization, Effectiveness of media. Use questionnaires and in-depth interviews together with home visits.

The results show that Parents and caregivers gained significantly more knowledge from using animation media to promote language development in early childhood after the experiment than before, with statistical significance at the .05 level. The effectiveness index (EI) of using animation was 0.6627, indicating increased their knowledge by 66.27%. Factors such as gender (r_s = 0.391) and education level (r_s = 0.425) had a moderate positive correlation with satisfaction and utilization with statistical significance at the 0.05 level, while knowledge (r_s = 0.576) had a moderate positive correlation with satisfaction and utilization with statistical significance at the 0.01 level. The study suggests supporting the use of animation media to educate parents, along with practicing language usage in daily life.